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Workflows

Reference

These end to end workflows show how the pieces of the schema.org process fit together. Each workflow includes a diagram.

Available workflows

  • Choosing a format helps you decide between Microdata, RDFa, and JSON-LD.
  • Markup lifecycle shows the full path from identifying an entity to monitoring published markup.
  • Type selection shows how to navigate the type hierarchy to find the most specific type.

The big picture

flowchart LR
  A[Content to mark up] --> B[Pick a syntax]
  B --> C[Select the most specific type]
  C --> D[Add properties]
  D --> E[Validate]
  E -->|errors| D
  E -->|clean| F[Publish]
  F --> G[Monitor and re validate]
  G -->|content changes| C