Quick Reference

Reference

Fast lookups for the schema.org vocabulary.

Pages

• Formats compares the three syntaxes side by side with minimal examples.
• Common types lists frequently used types and their key properties.
• Troubleshooting lists common errors and how to fix them.

The minimal JSON-LD skeleton

{
  "@context": "https://schema.org",
  "@type": "Thing",
  "name": "Name of the entity"
}

The three reserved keys in JSON-LD

Key	Meaning
@context	The vocabulary, almost always https://schema.org
@type	The type of the item
@id	A stable identifier for the item, used to reference it elsewhere